1.6 As a user of our social media channels
We use what are known as social plugins from various social networks on our website; these are described individually in this section.
When using the plugins on our websites, your web browser establishes a direct connection to the servers of the respective social network. This gives the respective provider the information that your web browser has accessed the corresponding page of our website, even if you do not have a user account with the provider or are not currently logged in to it. Log files (including the IP address) are transmitted by your web browser directly to a server of the respective provider and may be stored there. The provider or its server may be located outside the EU or the EEA (e.g. in the USA).
The plugins are independent extensions of the social network providers. We therefore have no influence on the scope of the data collected and stored by the social network providers via the plugins.
If you do not want the social network providers to receive and potentially store or continue to use data about this website, do not use the respective plugins.
The use of these services is not necessary to contact us or to receive information from us. We therefore point out that you are solely responsible for using the service offered there and its functionalities. This particularly applies to the use of interactive functions such as sharing.
The data collected about you when using the services will be processed by the respective provider and may be transmitted to countries outside the European Union. We have no influence on the type and scope of the data processed by the providers, the type of processing and use or the transfer of this data to third parties, in particular to countries outside the European Union.
Please note that the providers also receive data from you even if you have not created an account with the service itself, but visit third-party websites and apps that use the providers’ services or with which the providers offer services together. This includes, for example, information about the websites and apps you visit, or interactions with advertisers.
For more information about web-based ads or to opt-out of having your web browsing information used for behavioural advertising purposes, you can use the following link: www.aboutads.info/choices
You can also set your browser to block all cookies, including provider cookies, or to display a message when a cookie is set by the provider. Furthermore, you can restrict the service’s access to contact and calendar data, photos, location data, etc. on mobile devices in the settings options there. However, this depends on the operating system used.
We are on the social network Facebook, Facebook Inc., 1601 S. California Avenue, Palo Alto, CA 94304, USA (hereinafter “Facebook”) where we operate a “fan page”. This page gives you the opportunity to contact us directly and to receive information about current events in our company.
Through this page, we as the operator receive data from Facebook, which also includes personal data. We use or process these “Facebook insights” – as described below – on the basis of our legitimate interests pursuant to Art. 6 paragraph 1 f GDPR. We can retrieve different types of statistical data from Facebook such as:
• Number of page views
• Number of “Likes”
• Page activity
• Video views
• Post reach
• Shared content
• Share male/female
• Country and city of origin
We use this data to optimise our posts. For example, we find out which types of posts are not successful in the desired target groups and can henceforth omit them. In addition, we use the “Likes” analysis from posts to invite the respective persons to our page (to “Like” the fan page as a whole).
In addition, the above provides us with information about what type of posts generate the most interactions at what time of day and on what day of the week. Based on this information, we optimise the timing of our posts.
Art. 26 GDPR regulates the joint responsibility that exists – in this case between Facebook and us – with regard to the protection of your personal data. Facebook has published a corresponding contract that regulates the aforementioned joint responsibility. The company calls this contract the “Page Controller Addendum”. You can read the exact content here: https://www.facebook.com/legal/terms/page_controller_addendum
Our websites contain programs (plugins) of the social network LinkedIn.com. LinkedIn is operated by LinkedIn Corporation, 2029 Stierlin Court, Mountain View, CA 94043, USA (“LinkedIn”). An overview of LinkedIn’s plugins and their appearance can be found here: https://developer.linkedin.com/plugins; information on data protection at LinkedIn can be found here: https://www.linkedin.com/legal/privacy-policy.
Our websites contain programs (plugins) from the social network twitter.com. These are operated by Twitter, Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA. The plugins can be identified on our website by the Twitter logo (blue bird). When you visit a page of our website containing such a plugin, your browser establishes a direct connection with the Twitter servers, which in turn transmits the content of the plugin to your browser, which then integrates it into the website displayed. As a result, the information that you have visited our websites is forwarded to Twitter. If you are logged in to Twitter via your personal user account while visiting our web pages, Twitter can link the website visit to this account. By interacting with plugins, e.g. by clicking the Tweet button, the corresponding information is transmitted directly from your browser to Twitter and stored there.
We use the WhatsApp share button on our websites. The purpose of the share button is to give you, as a WhatsApp and mobile device user (Smartphone, etc.), the opportunity to share articles and news from our websites that are worth reading directly with your personal WhatsApp contacts. When you use the WhatsApp share button, you are merely sending a hyperlink to the relevant location on our website. WhatsApp does not receive any further personal data besides what is known as a referrer notification, which is generated each time a link is accessed.
Our websites contain programs (plugins) from the social network xing.com. These are operated by Xing AG, Gänsemarkt 43, D-20354 Hamburg. The plugins can be identified on our website by the Xing logo. When you visit our websites that contain such a plugin, your browser establishes a direct connection with the Xing servers, which in turn transmits the content of the plugin to your browser, which then integrates it into the displayed web page. As a result, the information that you have visited our website is forwarded to Xing. If you are logged in to Xing via your personal user account while visiting our website, Xing can assign the website visit to this account. By interacting with plugins, e.g. by clicking the Xing button, the corresponding information is transmitted from your browser directly to Xing and stored there.
We use the YouTube video platform on our websites, which is operated by YouTube LLC, 901 Cherry Ave. San Bruno, CA 94066 in USA, (“YouTube “). YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheater Parkway, Mountainview, California, CA 94043, USA. YouTube is a platform that enables the playback of audio and video files. YouTube is part of the Google group and refers to their privacy policies. When you access one of our web pages, the YouTube player integrated there can establish a connection to YouTube in order to ensure the technical transmission of the video or audio file. When the connection to YouTube is established, data is transmitted to YouTube. We would like to point out that we have no knowledge of the content of the transmitted data or its use by YouTube.